As a business owner, you weigh the benefits versus the costs of outsourcing your business operations. The decision to use a digital marketing service is relatively easy. Think about the way you use social media as a consumer. You engage with other companies via their online presence. It’s likely you have several social media accounts you check every day. Perhaps you order meals through an app and you do a fair amount of retail and service shopping online as well.
Managing Online Content
All that online presence has to be managed by someone. If you’re a small business owner, it’s likely to be you. The average small business owner is creating content, posting on Instagram, updating Facebook promotions, scheduling print media, and updating websites. It’s virtually impossible to do all that and run your business successfully too.
That’s where International Bancard’s digital services program can step in and give you back the time to focus on what you’re passionate about – Growing your business. Our comprehensive program works to synchronize and manage your entire online presence. Here’s what we offer.
- Website Creation
- Listings Management
- Online Reviews
- Reputation Management
- Search Marketing
- Social Marketing
- Display Advertising
- Search Engine Optimization (SEO)
Weighing The Costs
The easiest way to determine if you should outsource your digital marketing is simple. It comes down to math. How much is your time worth in dollars per hour? How many hours do you spend updating your website and business social media accounts? Your worth X hours spent, tells you your budget. The next part of the formula demonstrates why you should consider outsourcing. Factor in your level of skill at managing everything included in International Bancard’s digital services program. If you’re not working on everthing on the list every day, then hiring an expert is the right move.
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International Bancard offers digital marketing services through a trusted partner